SEO Campaigns: Better SEO Management

Run SEO like you run SEM – with precision, predictability, and confidence.

Schedule a Demo

Create Simple, Streamlined
SEO Campaigns

Start by adding target keywords from your expert-backed, customized Demandwell Keyword Plan to a new campaign.

Publish Content That Will Rank

Create a page or augment an existing one for each keyword in your campaign using Demandwell’s Keyword Intelligence and Outline Generator technology. Publish your content and be confident that it’s optimized to rank!

Track SEO Campaign
Progress Over Time

View campaign progress reporting in one frame. Visualize SEO performance, and easily spot opportunities for improvement.

Track SEO Campaign Progress Over Time

View campaign progress reporting in one frame. Visualize SEO performance, and easily spot opportunities for improvement.

Iterate on Granular Page
Performance Insights

Measure which content assets are ranking, driving impressions, clicks, and conversions. Iterate based on leading indicators to hit MQL goals faster.

View Holistic Keyword
Performance Insights

Link keyword strategy with marketing campaign strategy. See all the work that’s been done to rank for each keyword, report on SEO progress, and use Lifecycle Stage to uncover next steps to get on page one and drive conversions.

Follow Recommendations
for Success

Demandwell automatically recommends the most impactful actions to improve your campaign performance and maximize SEO ROI. This includes additional target keywords, technical fixes, and content production to-dos.

Follow Recommendations for Success

Demandwell automatically recommends the most impactful actions to improve your campaign performance and maximize SEO ROI. This includes additional target keywords, technical fixes, and content production to-dos.

B2B Marketing Campaign Examples 

B2B marketing campaigns are targeted at businesses and designed to help B2B companies achieve certain marketing goals, whether that be selling a product or simply increasing brand awareness. There are many different B2B marketing campaign examples that demonstrate the importance of having a solid marketing strategy. By studying some of the best B2B campaigns, you can gain a better understanding of the process and see how different B2B companies have achieved success with their marketing efforts. This can help you get started creating a B2B marketing campaign of your own and hitting more of your most critical business goals.

You might also consider using a B2B business plan template for help coming up with a marketing strategy for your campaign. The best B2B marketing campaigns are well-thought out and often modeled after past campaigns that have garnered attention for all the right reasons. With a B2B planning template, you can get started on your marketing campaign using a pre-set, tried-and-true model. Using different models and templates and familiarizing yourself with some of the best B2B marketing campaign examples can help you get an idea of what a solid marketing strategy entails. 

Organic search is one of the most useful, but misunderstood strategies for marketing campaigns. This is in part due to the fact that organic strategy hasn’t evolved with the standard campaign structure that marketers commonly use today, so they have to leverage several different tools and data warehouses to get any sort of meaningful insight into the process of their organic search efforts. Demandwell’s SEO Campaigns enable marketers to manage SEO like they run their ad campaigns, streamlining organic search and other strategies to achieve their overall goals. With Demandwell, you can conduct better B2B marketing campaigns using up-to-date, relevant tools.

What is B2B Marketing

So what is B2B marketing? In short, B2B marketing refers to the practice by which businesses target other companies to sell products or services. There are different types of B2B marketing, including SaaS and reselling, each of which targets a different type of B2B customer. Complex purchasing is one of the main characteristics of B2B marketing, as there are often several decision-makers involved in the buying process. This is in contrast to B2C marketing, in which individual consumers make relatively easy buying decisions on their own. As such, B2B marketers must demonstrate a thorough understanding of marketing and how to work with various stakeholders in an organization.

Coming up with good B2B marketing ideas is key to achieving success with your B2B campaigns. For instance, you might choose to target a certain demographic within the space, such as Millennials, or use content to deliver personalized experiences. It’s also important to understand B2B marketing vs. B2C. The primary difference between the two is that the former sells to businesses (that often resell their products), while the latter targets end consumers. B2B marketing also prioritizes building business relationships, whereas B2C marketing is more about making quick transactions.

B2B Marketing Campaign Template

When devising a B2B marketing campaign plan, it can be helpful to use a B2B marketing campaign template for inspiration. While this won’t necessarily provide you with all the tools and resources you need to be successful, it can serve as a good starting point for achieving your B2B marketing goals. In addition, you might view a B2B marketing strategy example—or several—to get a better idea of how a strategy like this works in practice and how it can be used to help you get started with your marketing plan. A B2B marketing plan template can also be used to accomplish this purpose.

There’s no question that coming up with a digital marketing strategy for B2B business is easier said than done, but with a good template, you can be well on your way to achieving marketing success, even if you’re new to the process. Rather than starting from scratch, you can start with a pre-made template that can be customized to fit your unique business needs. That way, you can reap the benefits of using a template that’s already been designed while also being able to modify certain elements of that template to be more in line with what you’re trying to achieve.

B2B Marketing Campaigns

B2B marketing campaigns are run to promote products or services within the B2B space. Different B2B marketing campaigns examples focus on different types of B2B, so it can be helpful to view a number of models and examples to learn more about how these campaigns can benefit your business specifically. There are various types of B2B marketing campaigns, so even if one strategy doesn’t work for your organization, you can try a different one to see if it’s better aligned with your overall business goals. 

It can also be helpful to study B2B marketing trends for a better understanding of some of the B2B marketing strategies that are currently popular. For example, many B2B companies are leveraging AI to create personalized content and generate quality leads. Additionally, more and more B2B businesses recognize the importance of relationship-building and directing their attention to actually fostering relationships with their partners and clients. This can help promote ongoing communication between all parties involved, resulting in better business relationships across the board. There are many different B2B strategies you can incorporate, depending on your business model, and these are just a few of the most popular.

Demandwell’s SEO Campaigns help users align their organic efforts with their broader marketing campaigns. The platform simplifies SEO to create strategic focus and streamlines their campaigns. With Demandwell, you can confidently publish content that’s designed to rank. You can also track your progress, visualizing your performance and identifying areas for improvement. Demandwell makes it easy for B2B marketers to achieve success with their marketing campaigns, even if they have previously struggled to obtain results with organic search. The platform emphasizes simplicity and allows users to customize their own campaigns and plans for optimal outcomes. It also provides real-time insight into keyword performance for target keyword clusters that are relevant to your SEO strategy. 

B2B Content Marketing Strategy

Following B2B content marketing best practices can help you develop the right strategy for your business. You might also consider viewing B2B content marketing examples to learn about different types of B2B content and how it can be applied in various ways. For instance, if you’re trying to come up with a digital marketing strategy for B2B business, you should study digital marketing strategies and methods that have been successfully implemented by other companies. 

Using a B2B content marketing strategy template can also be a good way to get started on developing a new strategy, especially if you lack experience doing so. This can help you come up with some good B2B content marketing ideas of your own. Of course, you can also look to see what has worked for other organizations in the past. No two strategies are alike, just as no two businesses are alike, so it’s important to bear in mind that just because something may have worked for another company doesn’t necessarily mean it’s going to work for yours.

Demandwell works with users to create tailored SEO plans for promoting campaign success. SEO performance content is critical for any B2B content marketing strategy because it drives organic traffic to your site. For this reason, it’s the best content for generating demand through organic search, and Demandwell makes it easy for users to understand and implement organic strategies to improve their marketing efforts. By working with Demandwell, you can eliminate much of the stress associated with creating and executing on marketing plans. The platform can guide you through the process, helping to uncover the best keywords and strategies for B2B SaaS marketers.

B2B Content Ideas

Coming up with B2B content ideas is one of the first steps in deploying your marketing campaign. B2B content marketing examples include videos, reports, and social media strategies, and can either make or break your campaign. This is why it’s important to study and implement the most effective B2B marketing campaign ideas for your particular business and industry. Viewing different B2B content writing examples can give you a better understanding of what good content looks like and how it can be achieved. You might even choose to outsource your content writing efforts if you lack the time or expertise to manage everything on your own.

As with any marketing strategy, it’s crucial to engage your audience in order to get them to visit your website, purchase your product, or whatever else it is you’re trying to get them to do. Gathering customer feedback, humanizing your brand, and building a community with your clients and employees are all good B2B engagement ideas, but depending on your business model, you may find that other strategies are even more effective. Demandwell can help you create content that utilizes relevant keywords and is designed to engage your audience. Most importantly, you can track the progress of your campaigns over time, gaining full visibility into what’s working well and what isn’t. 

Drive Demand, Simplify Strategy, and Expedite Content

Schedule a Demo