SEO Campaign Tracking Software

Attract more high-intent web traffic that converts into leads.

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The Proof is in the PACE

PACE: The Repeatable Framework for Organic Growth

Repeatable and predictable revenue requires a process for continuous, rapid improvement. By operating with our proprietary PACE process below, you will shift from chaos to confidence in your marketing efforts.

Our Solution

Plan

Demandwell uncovers what’s driving traffic now, what’s not, and builds a plan to get your content on page one.

Attract

Demand Pages exponentially increase discoverability and traffic for keywords that indicate intent to buy.

Convert

Demandwell uncovers the most effective conversion pathways and leans into them – ensuring that web visitors take action.

Evaluate

Our platform reviews plan performance, then makes adjustments and suggestions on what to do next.

Learn How PACE Could Work For You

Let’s Grow

Our Mission is Simple

We Help Others Grow

From the beginning, our goal has been to help others grow. We didn’t get here without help, and we’re here to help you. We know that you’ll always have another summit to climb, we’re in this for the long haul.

Let’s Grow

More Deals “Closed-Won”

Traffic alone isn’t enough, so we don’t stop there. We help you execute through the funnel, from improving discoverability and organic traffic all the way to your sales team marking the deal “closed-won.”

More Web Traffic

Growth begins with having more people visit your site each month. Let’s create a content plan that will grow the type of users you want to attract.

More Conversions

Increasing conversion rate at a single point in the funnel creates a tidal wave at the bottom. Let’s A/B test our way to sourcing high-quality prospects.

More Revenue

Driving high-intent visitors to your site, and optimizing conversion rate of that traffic leads to better prospects for sales, and more deals marked closed-won.

Let’s Grow

SEO Campaign Tracker 

Websites that have invested in SEO (search engine optimization) enjoy more than half of all web traffic––and that is across the entire web. Moreover, recent sources show that there are approximately 5 billion internet users worldwide. It goes without saying that search engines aren’t going away any time soon.

Effective SEO strategies improve the quantity and quality of visitors to your website. More specifically, certain keywords may bring more visitors from search engines to your site. SEO software tools help you find and use the best keywords to drive web traffic your way. Without strategic  keywords, very few people will be able to find you.

Needless to say, your company’s visibility depends heavily on SEO best practices. You need to consistently monitor your site’s keyword performance over time; there is no such thing as getting it right the first time and moving on. This is because trends shift constantly. You will want to adjust your SEO accordingly to meet these ever changing conditions.

If you are not sure where to begin with SEO, do not fear.  Demandwell offers some of the best SEO tools to stay ahead of any industry changes.

An SEO checker is just one weapon in your arsenal that will protect your brand from failure. Demandwell’s SEO campaign tracker oversees your site’s overall SEO performance, giving your site the chance to quickly grow based on search engine algorithm changes. Using this tool will allow you to make decisions that turn organic searches into repeatable revenue.

Demandwell’s SEO ranking checker uncovers your site’s health, detecting any issues that impact organic rankings. You will constantly be updated so you can adjust your keywords before you lose the web traffic you worked hard to get.

SEO Tracking Tools 

It does not matter how top-notch your offerings are. If you are not making use of effective SEO tracking tools, you may be wasting both time and money. Still, SEO takes time to master, especially if you are trying to build your brand or business. Learning how to do SEO well also eats up time you might not have.

You’ll save precious time with SEO tools that work for you.

Building a business does not happen overnight. It takes time to develop viable sources for leads and revenue. The same holds true for your website.

You do not want to rush a site that does not attract and maintain the attention that your business deserves. You also want to develop your keyword strategy as your business and market changes – as opposed to losing traffic over time if your original keyword portfolio loses relevance. 

It is important to track your site’s SEO metrics so you can troubleshoot any issues that may prevent your webpages from reaching their potential in search rankings. An SEO tracker is essential for you to determine if your content is performing well or not at all.

You cannot afford to create your site and hope for the best. We hear too many marketers publish content and cross their fingers, hoping for traffic. You need to constantly monitor your SEO metrics, meaning you have to be on top of it from the beginning and through its lifespan. Demandwell’s SEO metrics checker will monitor your site for you, alerting you when a change is needed to keep your site ranking high.

Google Analytics

Of the nearly 5 billion Internet users worldwide, roughly 4 billion of them count on Google to fetch them the information they desire. Therefore, you will want to do everything within your power to tailor your SEO campaigns with Google’s SEO methods in mind.

Google uses something called web crawlers to gather information about websites. They enter this data into the search engine’s index. From here, users search Google for those terms and phrases, and get a list of relevant pages in return. Ideally, you want yours at the top.

Google Analytics is a service offered by Google that tracks and reports website traffic. Users can identify patterns in how visitors engage with their sites. It’s the most widely used web analytics service on the web. Again, there is no ignoring the impact Google Analytics can have on website growth if you use the data to take action.

The most important thing to do before using Google Analytics for SEO is to sync your Google Search Console account with your Google Analytics account. The Google Search Console helps you measure your site’s search traffic and performance i.e. how organic searchers are landing on and engaging with your site.

Now you can access SEO data and keyword search information on your Google Analytics dashboard. You can find any problems that might prevent search engines from indexing your pages. You can also see which keywords are driving traffic and conversions for your site.

If you are not sure how to achieve this, we can help. Demandwell’s SEO software syncs with Google’s SEO tools, helping you to create the strategy and content your site needs to generate leads and sales.

Keyword Planner 

But wait, you may be wondering: what is keyword tracking?

To put it most simply, keyword tracking is the monitoring of the position of your website for specific keywords. The more popular/competitive the keywords you target in your SEO campaigns, the more challenging it will be to rank in search engines.

Of course, you want your site to rank as high as possible. Therefore, you need to use the most effective keywords to make sure to claim your rightful spot at the top. This might not always mean that the terms have the highest search volume. Sometimes you’ll want to optimize for keywords you have a chance at ranking for (low competition), or that indicate high intent to buy from the searcher. 

With Demandwell’s Keyword Coach, you will easily have fast access to a list of high-performing keywords prioritized by competition, search volume, buyer intent, as well as how you are currently performing with them. Immediate keyword reporting keeps you on top of your site’s performance, allowing you to create new content as soon as possible.

The Keyword Coach is a powerful keyword planner. It lets you rank which keywords are most important to your content strategy. You can also add target keywords directly into your Content Plan tool to create content for the keywords.

You’ll always know what to do next with up-to-the-minute SEO keyword recommendations at your fingertips.

SEO Metrics Tool 

You can use an SEO analyzer website for your tracking needs, but they’ll only give you a snapshot of your site’s performance. A static SEO test doesn’t do you any good when search engine algorithms and trends constantly change. Plus they’re usually expensive. Why pay for results that are outdated as soon as you receive them?

Demandwell’s SEO Scorecard is an SEO metrics tool that performs an ICE audit. ICE stands for:

  • Infrastructure
  • Content
  • Endorsements

In a nutshell, your ICE SEO Scorecard ensures your site can easily be indexed and navigated by web crawlers and visitors. It takes a look at your site’s visible content and at elements that show up in search results. It checks your site’s links – how well your site’s pages interact with themselves and others. Finally, it checks content production and SEO optimization.

You’ll get a website health score for each of these components. You’ll see the most pressing problems affecting your site, allowing you the chance to fix them before you sink any lower in the search results.

You need to stay updated with your site’s technical SEO metrics. They’re as important as other key business metrics, since they’re leading indicators of brand presence and discoverability in search engines. . Demandwell’s SEO Scorecard is one of the most essential SEO measurement tools you can’t live without.

How To Track SEO Results

Knowing how to measure SEO performance is crucial to keep growing leads. The Need-To-Lead Funnel by Demandwell is the most effective and efficient way to track SEO results. 

The Need-to-Lead Funnel is the first insights tool to report on each stage of activity in the same dashboard, visualizing aspects such as organic search experience activities, impressions, website traffic, and the resulting leads. The dashboard syncs with your Google Analytics and Google Search Console accounts to deliver growth metrics. These SEO KPIs (key performance indicators) measure your SEO success.

You don’t need to learn every little detail about how to track SEO leads, and you don’t need to jump between platforms. The Need-to-Lead Funnel does it for you in one window. You can view the funnel across different time ranges and see weekly, monthly, and quarterly reports.

This reporting software helps your site become discoverable to someone with a need for what you offer. Learning how to track SEO results and take action on them can result in more leads, and more revenue.

The User-Friendly SEO Performance Check

What is SEO? How does an SEO score checker work?

Sometimes reading an SEO tutorial isn’t enough to answer your questions. Maybe you don’t have the time to pore through an FAQ. 

Each client at Demandwell is paired with a trained consultant who will coach them in how to best use the SEO performance check platform. Clients will quickly understand the analytics reporting on the user-friendly platform. The consultant will help generate an SEO strategy, enabling the client to confidently work with SEO and generate more web traffic.

So, now that we’re wrapping up, let’s revisit: what is SEO?

SEO has one true meaning in digital marketing: it is the most important channel for growing your business. It determines how far you rank in Google searches, which in turn determines how visible you are to prospective customers.

Start getting results by requesting a demo from Demandwell today. We are here to help you start reaping those results your business deserves to see!

Your Journey to Successful SEO Starts Here

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